Kirtley Co.
Transforming the the new generation of Sunderland transformers.
Kirtley.Co came to us ready for a transformation. They had the ambition, the skill, and the purpose, but needed a brand that could cut through the noise and stand for something. We stripped everything back to what mattered: clarity, confidence, and craft. The goal was simple, build an identity that looked as sharp as it felt for a new second generation of family owners.
- Brand •
- Design •
- Web Design
We dug into the brand’s DNA and rewired how it showed up. Strategy first, who they are, who they’re for, and why it matters to them. From there, the visual system took shape: a clean, modern wordmark, bold monochrome palette, and typography that says “we mean business.” Every element was designed to breathe space and intention, letting the brand’s confidence speak louder than decoration ever could.
The rollout pulled no punches. From site signage to digital, every touchpoint was built for consistency and impact. We made sure the new identity didn’t just look premium, it felt it.
Clean layouts, disciplined grids, and tactile materials brought the Kirtley.Co name to life in a way that commands attention without shouting for it.
The result? A brand with backbone. Kirtley.Co now walks taller — instantly recognisable, unapologetically distinct, and built to last. It’s the kind of identity that doesn’t chase trends; it sets its own pace.
For Kenfolk, this was more than a design job, it was a statement on how powerful simplicity can be when it’s done with intent.
